AI Insights · Timothy · July 2025
Top 5 Toddler Games on Unified Platforms in New Zealand Q2 2025
Explore the performance of leading toddler games in New Zealand during Q2 2025, with insights on downloads, revenue, and active users from Sensor Tower.
The second quarter of 2025 saw diverse performance trends among the top toddler games on unified platforms in New Zealand. Here's a closer look at how these applications fared in terms of downloads, revenue, and active users.
Minecraft Education from Mojang maintained a steady presence with weekly downloads peaking at 3.4K in mid-April. The game saw a gradual decline in active users from 5.6K in early April to 3.8K by the end of June.
Candy Crush Saga by King showed impressive revenue figures, with a peak of approximately $65.6K in mid-April. Weekly downloads remained stable, while active users decreased from 16.5K to 14.1K over the quarter.
Color by Number：Coloring Games from Wildlife Studios experienced a notable increase in downloads, reaching 2.1K in the final week of June. Revenue peaked at $443 in mid-May, and active users increased from 2.1K at the start of the quarter to over 5K by the end.
ABCmouse 2: Kids Learning Game by Age of Learning, Inc. saw its weekly downloads peak at 1.9K in mid-April. Revenue remained consistent, peaking at $270 in early June, while active users increased from 1.5K to 2.3K by the end of June.
My Talking Tom 2 by Outfit7 Limited maintained strong active user numbers, peaking at 35.4K in mid-April. Weekly downloads fluctuated, reaching a high of 1.4K in mid-April, and revenue remained stable, peaking at $169 in late April.
These insights, provided by Sensor Tower, highlight the dynamic nature of the toddler gaming market in New Zealand. For more detailed analytics, visit Sensor Tower's platform.
